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Re: 10 Ways to Suck at Email Deliverability

This is by far the best post Top 10 list I have read this past month. Cheers to you all for keeping it REAL!Kristin...can you add these to your list...(and this is a true story as sales folks "think"...

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Re: 10 Ways to Suck at Email Deliverability

OMG Kristin Connell, this is awesome! I needed this laugh today. I've got to send this around. Far too many people in my world would believe it if you titled the list "10 ways to excel at email...

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Re: 10 Ways to Suck at Email Deliverability

Adobe does too.

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Re: 10 Ways to Suck at Email Deliverability

Why, thank you Sterling Bailey! It's blown up way more than I'd expected - I've had some good laughs over all the OSM responses as well - glad to be of service.

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Re: 10 Ways to Suck at Email Deliverability

UGH!  I despise "reply all"! 

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Re: 10 Ways to Suck at Email Deliverability

And for people who really want to nail it: Make sure it's got some really great, dynamic JavaScript in the email ('cause it's cool)Make sure there's an HTML form in your email (especially if you're...

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Re: 10 Ways to Suck at Email Deliverability

Don't forget to link to a form that includes every field and question possible, and make them all "required."  We all know everyone wants to tell us everything about themselves!

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Re: 10 Ways to Suck at Email Deliverability

One of my favorites is to send an email confirming that the contact has unsubscribed after they've said they're unsubscribing because they don't want to receive any more emails!  That's what Landing...

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Re: 10 Ways to Suck at Email Deliverability

Oh so true! How about a link from that email to a form requiring you to confirm that you do actually want to unsubscribe -  kind of a double opt-out...double opts rule.

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Re: 10 Ways to Suck at Email Deliverability

Definitely need Comic Sans Font and Blinking Text!

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Re: 10 Ways to Suck at Email Deliverability

Oooo blinky text!  A perfect distraction when the content isn't quite there!    Even better if it's scrolling, blinky text! 

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10 Ways to Suck at Email Deliverability

Why write about ways to suck? Because everyone always writes about how to not suck – and, I’ll admit it, I jacked the twist from a SlideShare presentation recently posted by one of my product marketing...

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Re: 10 Ways to Suck at Email Deliverability

That second one is just epic! 

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Re: 10 Ways to Suck at Email Deliverability

That one got the company Sorbes blacklisted, and couldn't send email through their ESP for three days.

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Re: 10 Ways to Suck at Email Deliverability

You know, I was thinking since content is so important...why don't we put everything we want to say in the e-mail?  Who cares if it looks like a 10 page essay?  Our stuff is so cool, these folks will...

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Re: 10 Ways to Suck at Email Deliverability

LOL! BNL played at our customer conference last year. I had lobbied for a more unique marketing approach given the band's name - glad I was outvoted.

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Re: 10 Ways to Suck at Email Deliverability

This link seemed appropriate for the thread: Common Grammar Mistakes That Make You Look Dumb | LinkedIn

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Re: 10 Ways to Suck at Email Deliverability

I like that article.  It should be distributed globally. In the meantime, I still think the most egregious, and I hear it from all walks of life, is "me vs. I".  When i was a kid, we were told that if...

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Re: 10 Ways to Suck at Email Deliverability

Or you could quickly copy the text for the plain text version of the email from Dreamweaver's design view and forget to add the Eloqua tags back in. That way anyone receiving the plain text version of...

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Re: 10 Ways to Suck at Email Deliverability

Everything everyone said is so true, but when would large corporations understand??

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